Events
FAMILY FESTIVAL
Pioneering kids-targeted, themed-park concept.
Full Page Ads & Promos
Festival Halcon “FAMÍLIA 2004”
Poster / Full Page Ad
Event Promotional
Artist: Policas
Year: May 2004
Halcon Newspaper – Festival Special Edition
Tabloid format
Event Promotional
Artist: Policas
Season: May 2004
More…
EVENT Bio
Family Festival
Kids-targeted, Family Theme Park-styled event
Branded Character Musicals
Inter-generational Folk Games
Sports and Gaming Areas
May 15-16, 2004
FESTIVAL HALCON DA FAMÍLIA 2004
Celebrating the 10th Anniversary of International Year of the Family, Halcon Portugal took the herculean task of setting up its biggest production: a 2-day, weekend-long, theme park-styled festival, at the most well-known (at the time) liveshow arena in Portugal – the iconic Praça Sony.
Musical performances of both amateur and pro characters, like Brazilian TV stars from “Sítio do Picapau Amarelo”, Portuguese Disney Kids TV program recorded onsite, as well as folklore dancers, pop music singers and puppets’shows.
Together with a mini-soccer playing field, a fully equipped PlayStation Game Zone, an old-style inter-generation traditional games area, a dozen of charities have shown their valuable work to an estimated 20.000 visitors. An amazing success!
Videos, Trailers and Podcasts
Festival Halcon “FAMÍLIA 2004”
Short Video
Event Testimonial Video
Production: PNA Studio
Season: May 2004
Gallery
Credits
Creative Process, Event Production & Graphic Work

Paulo Sergio
An avid promoter of positive change, always looking to promote awareness on seamless processes and turning products accessible to everyone, mainly in the areas of Tourism, Media and Sports.
Desafio Jovem (Teen Challenge Portugal)
What a fantastic people! My friends at Desafio Jovem (Teen Challenge Portugal), have a done a great job, not letting me down. Dozens have worked hard to play with kids, painting their faces, performing children storytelling, even supplying all catering needs for the others making this event possible. My heartfelt appreciation for every purposeful life, on behalf of those around you, each one of you lives on. God Bless you all!
Policas
Learned a lot from Policas, the first designer I worked with. Versatile, creative and very helpful, made a great job giving life to some brands and concepts I conceived in my blue notebook. If you want to see near-life automobile cartoons, well before Pixars’ Cars, check his amazing ilustration work!

